What you measure is what you improve. Why do some loyalty programs create lifelong customers while others fizzle out in months? Building a loyalty program

What if your loyalty program could easily engage every generation — from Gen Z to Baby Boomers? Creating the perfect loyalty program feels like designing

Did you know that the global loyalty management market amounted to 11.71 billion dollars in the year 2023? (Statista) Yet, most brands are still struggling

What if we told you that Loyalty Innovations could skyrocket your sales? Is your loyalty program keeping up with the times—or falling behind? With economic

Picture this: a customer hands over a copper coin at your store, collects stamps with each purchase, and finally redeems a paper ticket for a

In the face of economic storms, the strongest brands aren’t the ones with the deepest discounts, they’re the ones with the deepest connections. The retail

If 2024 taught us anything in the martech space, it’s this: marketing never sleeps, AI is terrifyingly smart (and sometimes hilariously wrong), and your customers

In the world of retail, feedback is the newest currency. Are you cashing in? In today’s hyper-competitive retail landscape, understanding your customers is more important

Did you know that retaining a customer is up to seven times more cost-effective than acquiring a new one? Or can a mere 5% increase