September 12, 2025
As artificial intelligence (AI) becomes an integral tool in marketing, companies are increasingly utilizing it to provide highly personalized experiences for their customers. This approach
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September 5, 2025
As the festive season approaches, India transforms into a land of celebrations, joy, and shopping sprees. With the promise of vibrant festivals like Diwali, Durga
August 26, 2025
Discover how IoT and CRM are reshaping retail by blending tech and strategy to create personalized, frictionless shopping experiences. As the retail industry evolves, one
August 18, 2025
Imagine losing 30% of your loyal customers overnight simply because they no longer trust how their data is being used (SAP Emarsys). Sounds extreme? Unfortunately,
August 11, 2025
Picture this: It’s three weeks before Diwali, and you’re staring at last year’s sales reports, wondering why, despite the festivities, your numbers didn’t quite hit
August 4, 2025
Our 5 senses: sight, sound, smell, taste, and touch, which give rise to Visual Branding, Sonic Branding, Olfactory Branding, Tactile Branding, and Gustatory Branding. Sensory
August 1, 2025
A/B Testing: A Key Tool for data-driven optimization A/B testing, or split testing, compares two versions of a webpage, feature, or campaign to determine which
July 8, 2025
Customer relationships are the core of your success for any and every business. With decades of experience in the industry, you must have seen firsthand
June 26, 2025
Did you know that 65% of a company’s revenue comes from repeat purchases of existing customers? (CX Today) It has long been established that customer
With eWards, we empower you to harness technology’s potential to propel your story forward and connect deeply with your audience, recognizing the potential behind every data point, click, and transaction.
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