Maximizing ROI from Tier 2 & 3 Store Investments: A CRM-Driven Strategy
Retailers who ignore local buying rhythms miss the most profitable customers; 34% of Tier 2 shoppers prioritize frequency over basket size (Nielsen India, 2022)
Retailers who ignore local buying rhythms miss the most profitable customers; 34% of Tier 2 shoppers prioritize frequency over basket size (Nielsen India, 2022)